Certified vegan. Vegan.org. Certified gluten free. USDA Organic. Certified Paleo. No refined sugar. No sugar alcohols. No cane sugar. No stevia. No erythritol. No soy lecithin. No dairy. No sunflower lecithin. Non-GMO Project verified. nongmoproject.org. Get back to human. 3 Simple Ingredients: Organic cacao. Organic unrefined coconut sugar. Organic cocoa butter. Chocolate chips. No weird ingredients. Ever. Hu was born in 2012 as a restaurant called Hu Kitchen, and our bakers back then needed a delicious baking chocolate that met our UltraSimple ingredient rules. But we just couldn't find one. So we decided to create our own. A baking chocolate with no dairy, refined sugar, cane sugar, sugar alcohols (like erythritol), or lecithins - all without sacrificing taste. So bake your little hearts our with a chip that finally unites unbeatable flavor with unmatched ingredient simplicity. - Jordan & Jessica. Sibling Co-Founders. (at)hukicthen. Instagram. Facebook. Scan for simple ingredient recipes. Certified Fair Trade by FLOCert. Fairtrade Cocoa: Mass balance is used to match Fairtrade sourcing, total 70%. Visit info.fairtrade.net/sourcing.